suzuki withdraws from motogp!

Times are tough and I guess their first priority is to look after shareholders.

Their revenue from motorcycles comes from smaller than 600cc bikes all over Asia.

Quote from their March annual report follows, sad needless to say.


A Message From the Management
In delivering our 2011 Annual Report, we wish to extend
our greetings to you.
• Management results of this fiscal year
The management environment of the Group for
FY2010 continues to be in a severe situation such
as the continuation of high unemployment rates in
Europe and the US, even though the global economy
has gradually recovered because of the economic
recoveries centering on Asia and economic
stimulus measures by each government. The domestic
economy had been picking up because of
the expansion of the overseas economies, however
we are now in the worrying situation of stagnation of
economic activities by the Great East Japan Earthquake.
Under these circumstances, consolidated net sales
of FY2010 increased by ¥139.1 billion (5.6%) to
¥2,608.2 billion year-on-year because of the increased
sales of motorcycles and automobiles in
Asia though the sales in Europe and North America
were lower than the previous fiscal year. As for the
consolidated income, the increased income by the
sales increase and the cost reduction covered the
reduced income by the exchange influences.
As a result, operating income increased by ¥27.5
billion (34.7%) to ¥106.9 billion, ordinary income
increased by ¥28.7 billion (30.5%) to ¥122.5 billion
and net income increased by ¥16.3 billion (56.2%)
to ¥45.2 billion year-on-year.
As to FY2010, the Company was able to record
profits over the previous fiscal year by vigorous cost
reductions in every aspect despite the influence of
the yen appreciation and the shutdown by the Great
East Japan Earthquake occurred in March. Although
the management environment is still expected to be
grim, the Company plans to distribute this total annual
cash dividends amounting to ¥13 per share for
the fiscal year ended 31 March 2011, accordingly,
year-end dividends will be ¥7.00 per share. As a result,
this annual cash dividends will be an increase
of ¥1.00 per share from the previous fiscal year.
• Outstanding issues
The Company has reviewed every aspect of our
business and strengthened our management practices
placing “Let’s review the current practices and
stay true to the basics in order to survive the competition.â€
as our basic policy in promoting the growth
strategy.
However, in addition to the influence of the global
financial crises after the Lehman Shock and the further
development of the yen appreciation, the Great
East Japan Earthquake has made the management
environment drastically changed and more and
more severe.
To overcome this crisis, we would make concerted
efforts as a group with the slogan of “Exert ourselves
with new ideas to overcome the great difficulty.†and
“Restart in our all operations to get through this critical
time.â€
As the specific measures, the Company has set
up a new “Corporate Planning Committee†which
compiles the important challenges and discusses
issues about the Group and conducted a review of
structure and organizations to realize quick extraction
of challenges and decision-making for the management.
Furthermore, we will continue to promote
the establishment of system to ensure profits in the
declining sales by “internal cost reduction†activities
which each and every employee reduces every
cost.
Next, as for the issues challenged by our major
businesses of motorcycle business and automobile
business, in motorcycle business, we will promote
launching of products meeting the market needs,
strengthening of sales forces and improving of the
quality and productivity. Especially, we will strengthen
the small motorcycle business in the Asian region
which is expected further growth.
In automobile business, we will keep on promoting
the development of the products and sales activities
closely tied with both domestic and overseas
markets. In the domestic markets, we will strengthen
sales abilities and after sales activities in the Suzuki
sales shops nationwide to promote the improvement
 
It would be one thing if they were even remotely competitive. Well, unless it rains... :banghead::banghead::banghead::banghead::banghead:
 
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