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Chillaxin...
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I am not sure how many of you have noticed a hidden symbol in the Federal Express logo:


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Yeah, I am talking about the 'arrow' that you can see between the E and the x in this logo. The arrow was introduced to underscore speed and precision, which are part of the positioning of the company.
 
Now I can't look at the logo and not see it right away. I never noticed it before.
 
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its weird that you never noticed it to start and after its pointed out, everytime you look at it, the arrow is the first thing you notice
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You are right, a friend of mine pointed it out to me one day and now it is the first thing I see when I see the logo.
 
it's like when you never notice that some people have too much time on their hands until a particular post points it out.....now, everytime that person posts you think.... "what now?"
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Very nice "find" ... a nice graphic design, too.

Great call when they changed the official name from Federal Express to FedEx to reflect what people actually called the company. Like finally paving the path that everyone takes.
 
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